CID NEWS: WEEKLY BUZZ FOR SEPTEMBER 14

CID Maintenance barrels with new, heavy-duty decals wait to get put to work.

 

It will be business as usual for the CID Ambassadors, but with an exciting new look.

After months of planning and preparing, the CIDs’ new logo will be visible all over Downtown and the River Market on our trash barrels, trucks and other vehicles. Wednesday’s weather was perfect for the four-hour installation of the new decals in the parking lot at 10th and Wyandotte.

“The Downtown and River Market districts have gone through some incredible changes over the last few years, and it’s great to see the image of the CIDs reflect the energy of all the great things happening,” said Mark Rowlands, CID director. “The new look will be even more inviting to the thousands of visitors, residents and employees in our great city.”

The new brand identity for the Downtown and River Market CIDs were approved by the two boards of directors in early summer. The brand is a reflection of the new look of the Downtown Council and of Downtown itself, explained DTC marketing director Mike Hurd.

“The logo is meant to represent the energy, vitality and diversity of the neighborhoods that make up greater Downtown,” Hurd said. “We are proud to have the CID Ambassadors waving the flag of our revitalized Downtown.”

The new logos have already started popping up on the new green and black uniforms of the Landscape Ambassadors. The  already familiar Safety and Maintenance uniforms should be arriving soon.

The CID would like to give big thanks and recognition to our partners who helped in every aspect of this change. Sturges Word Communications, along with sub-contractor Don Mackey, helped ensure layouts and sizing issues for all the decals in their different applications. The heavy-duty decals were printed by Print Surfaces and skillfully installed by Sign Mobile.

To offer comments or suggestions, contact Mark Rowlands at mark@downtownkc.org.